Privacy policy

Emma and Tom’s (“We” or “us” or “our”) respects the privacy of our users (“user” or “you”). This privacy policy explains how we collect, use, disclose, and safeguard your information when you visit our website Emma and Tom’s including any other media form and channel related or connected thereto (collectively, the “site”).

We reserve the rights to make change to this privacy policy at any time and for any reason. You have the rights to waive these changes or modifications and we can remove you from our database.

Section 1 – What do we do with your information?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address, phone, social media profile information(i.e., if you connect using Google, Facebook or any other social media profiles) and email address. When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system. Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.

Section 2 – Consent

How do you get my consent?
When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only. If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.

How do I withdraw my consent?
If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at any time, by following the unsubscribe instructions provided in the communication or by contacting us at info@emmaandtoms.com

Section 3 – Disclosure

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

Section 4 - Service providers

We may engage third-party service providers to assist with eCommerce operations, payment processing, order fulfilment, shipping, and other business-related services.

Section 5 – Third-party services

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers. In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located. As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.
Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Links

When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

Google Analytics

Our store uses Google Analytics to help us learn about store visits and the pages being viewed. We also allow tracking technologies and remarketing services on our site through the use of third-party cookies.

By accessing our site, you consent to the collection and use of your information by these third-party vendors. You are encouraged to review their privacy policy and contact them directly for responses to your questions. We do not transfer personal information to these third-party vendors. 

Mobile device Data:

Device information, such as mobile device ID, model, and manufacturer, and information about the location of your devices, if you access the site from a mobile device.

Section 6 - Security

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed. If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with an AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

Section 7 – cookies

Here is a list of cookies that we use. We’ve listed them here so you that you can choose if you want to opt-out of cookies or not.
_session_id, unique token, sessional, allows Shopify to store information about your session (referrer, landing page, etc).
_shopify_visit, no data held, persistent for 30 minutes from the last visit, used by our website provider’s internal stats tracker to record the number of visits
_shopify_uniq, no data held, expires midnight (relative to the visitor) of the next day, counts the number of visits to a store by a single customer.
cart, unique token, persistent for 2 weeks, stores information about the contents of your cart.
_secure_session_id, unique token, sessional
storefront_digest, unique token, indefinite If the shop has a password, this is used to determine if the current visitor has access.
PREF, persistent for a very short period, set by Google and tracks who visits the store and from where

Section 8 – age of consent

By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence, and you have given us your consent to allow any of your minor dependents to use this site.

Section 9 – marketing communications

Email Marketing

With your consent, or with an opportunity for you to withdraw consent, we may share your information with third parties for marketing purposes, as permitted by law.

If you no longer wish to receive correspondence, emails, or other communications from us, you may opt-out by:

  • Contacting us

  • Clicking on Unsubscribe button at the bottom of the email

  • Noting your preferences at the time you register or update your account preferences

Online Postings

When you post comments, contributions or any other consent about Emma and Tom’s your posts may be viewed by all users and maybe publicly distributed outside the site in perpetuity.

Internet-Based Advertising

We may use third-party software to serve ads for the site, implementing email marketing campaigns, and manage interactive marketing initiatives. This third-party software may use cookies or similar tracking technologies to help manage and optimise your online experience with us.

Personal and other information you may provide when entering contests or giveaways and/or responding to surveys.

Section 10 – changes to this privacy policy

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

Section 11 - Data capture

Through our subscription form, we collect the following data: Name and Email Address. We use the data collected from the subscription form to send you our monthly newsletters, updates, and special offers. We value your privacy. Your data will not be shared with third parties for marketing purposes. You have the right to request access to, correction of, or deletion of your data at any time. Please contact us using the details provided below to exercise these rights.

Questions and contact information

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information to contact our Privacy Compliance Officer at info@emmaandtoms.com or by mail at

Emma and Tom’s
[Re: Privacy Compliance Officer]
35-39 Clifton Street Prahran Victoria AU 318